Ontario, CA. ¡X Feb 18, 2004 ¡X Hi-Touch Imaging Technologies is proud to announce that it won the 2004 DIMA Digital Printer Shoot-Out for Small Format Printers at the 2004 Photo Marketing Association (PMA) trade show held in Las Vegas over the weekend. The HiTi 4¡¨x6¡¨ dye-sublimation printer took first place honors from a competitive field of more than 160 entries from 37 companies. A panel of expert judges selected the winner based on the overall quality and the accuracy of color of the digital print.

About the DIMA Digital Printer Shoot-Out
This was the 9th annual Digital Printer Shoot-Out held by DIMA (Digital Imaging Marketing Association), a division of PMA focusing on digital imaging and technology platforms for all trade groups served by PMA. Results were announced at the PMA 2004 trade show. Each participant in the Shoot-Out was given 24 hours to print and finish an image file provided by DIMA on a CD-ROM. Digital prints were then submitted to a panel of judges along with detailed specifications of the printer, paper and inks used as well as total production time. Voting members of DIMA¡Xincluding Roy Bohnen, Brian Mundy, and Eddie Tapp¡Xselected the winners by evaluating overall quality and accuracy of color as compared to a target print.

About Hi-Touch Imaging Technologies
Hi-Touch Imaging Technologies is the worldwide leader in digital dye-sublimation photo printers. Hi-Touch Imaging Technologies was founded in Taiwan in January 2001, with the vision to create photo printers that would revolutionize the way people interact with their digital cameras and PCs. The company maintains US headquarters in Ontario, California and a sales office in Caldwell, New Jersey.

Using a collaborative team approach, Hi-Touch Imaging Technologies leverages its strong capabilities in research and development to innovate at every stage of the production process. In order to fully take advantage of its expertise in optical and chemical fields, the firm has developed customized hardware ASICs, transmission machinery, firmware, drivers, application software, and color science to create cutting edge products. These products range from the HiTi 630/640 line designed for consumer home printing to the HiTi 640DL designed for heavy-duty commercial printing and mini-labs. The latest innovations from Hi-Touch Imaging Technologies include their new large format printers, the HiTi 730 line, which allows printing in three sizes, 4¡¨x6¡¨, 5¡¨x7¡¨, and 6¡¨x8¡¨, with faster printing speeds. Hi-Touch Imaging Technologies¡¦ products are available at electronic superstores, photo specialty shops, and on-line stores across the United States.